The Perceptual Experience Lab (PEL): In-Context Training and Product Experience Analysis

Joseph Baldwin*, Ellen Evans, Elizabeth Redmond

*Corresponding author for this work

Research output: Contribution to conferencePoster

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Abstract

Advancements and increased affordability of innovative user-testing environments and technologies have broadened the scope of consumer research approaches and novel testing methods to study food-allied topics. The Perceptual Experience Lab (PEL) is an immersive, multi-sensory digital theatre, used to stage simulated task environments (STE) for user-testing praxis, food safety training and consumer behaviour research.
Original languageEnglish
Publication statusPublished - Sept 2022
EventEuroSense2022: Conference on Sensory and Consumer Research - Turku, Finland
Duration: 13 Sept 202216 Sept 2022

Conference

ConferenceEuroSense2022
Country/TerritoryFinland
CityTurku
Period13/09/2216/09/22

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