Abstract
Advancements and increased affordability of innovative user-testing environments and technologies have broadened the scope of consumer research approaches and novel testing methods to study food-allied topics. The Perceptual Experience Lab (PEL) is an immersive, multi-sensory digital theatre, used to stage simulated task environments (STE) for user-testing praxis, food safety training and consumer behaviour research.
Original language | English |
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Publication status | Published - Sept 2022 |
Event | EuroSense2022: Conference on Sensory and Consumer Research - Turku, Finland Duration: 13 Sept 2022 → 16 Sept 2022 |
Conference
Conference | EuroSense2022 |
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Country/Territory | Finland |
City | Turku |
Period | 13/09/22 → 16/09/22 |