Abstract
The first section of this concluding chapter highlights different public-sector interventions for small and medium-sized tourism enterprises (tourism SMEs), including: funding; developing destination quality standards; marketing and market intelligence; and training and human resource development. The second section deals with tourism SME approaches, exploring the attitudes, knowledge and skills, and behaviour of tourism SME operators. The third section focuses on the issue of achieving destination coherence in light of the heterogeneity of tourism SME business motivations. The chapter concludes that the development of coherence in destinations dominated by SMEs is achievable provided that the stakeholders involved in destination development learn from successful case studies.
Original language | English |
---|---|
Title of host publication | Tourism SMES, Service Quality and Destination Competitiveness |
Publisher | CABI Publishing |
Pages | 337-356 |
Number of pages | 20 |
ISBN (Print) | 9780851990118 |
DOIs | |
Publication status | Published - 9 Jun 2005 |
Externally published | Yes |