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Sport and physical activity consumption values
Kearns, P., 10 Jul 2025, Marketing for the Health and Fitness Industry : Technology, Strategy and Value. Williams-Burnett, N. & Marriott, H. R. (eds.). Emerald Publishing Limited, p. 35-55 21 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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A new perspective: consumer values and the consumption of physical activity
Williams-Burnett, N. J. & Kearns, P., 10 Apr 2018, In: Education and Training. 60, 9, p. 930-952 23 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile3 Citations (Scopus)9 Downloads (Pure)
Paula Kearns
- Senior Lecturer in Marketing, Cardiff School of Management
Research activity per year