Personal profile
External positions
Associate Editor, International Journal of Organization Theory & Behavior
External examiner, Munster Technological University
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 11 Sustainable Cities and Communities
Collaborations and top research areas from the last five years
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Influencer marketing: Lessons learned in the second wave and moving forward
Costello, J., 27 May 2025, Influencer Marketing: Building Brand Communities and Engagement. Costello, J. & Yesiloglu, S. (eds.). Taylor and Francis, p. 309-328 20 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
2 Citations (Scopus) -
Influencer Marketing: Building Brand Communities and Engagement, Second Edition
Costello, J. & Yesiloglu, S., 1 Jan 2025, Taylor and Francis. 331 p.Research output: Book/Report › Book › peer-review
1 Citation (Scopus) -
Influencer marketing in Egypt: An exploration into generational perspectives
Moustafa, N., Glanfield, K. & Costello, J., 1 Jan 2025, Influencer Marketing: Building Brand Communities and Engagement. Costello, J. & Yesiloglu, S. (eds.). Taylor and Francis, p. 91-114 24 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
2 Citations (Scopus) -
Influence under siege: Safeguarding influencers from cyberthreats
Brooks, B. & Costello, J., 1 Jan 2025, Influencer Marketing: Building Brand Communities and Engagement. Costello, J. & Yesiloglu, S. (eds.). Taylor and Francis, p. 249-270 22 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
4 Citations (Scopus) -
Introduction
Costello, J. & Yesiloglu, S., 1 Jan 2025, Influencer Marketing: Building Brand Communities and Engagement. Costello, J. & Yesiloglu, S. (eds.). Taylor and Francis, p. xv-xviResearch output: Chapter in Book/Report/Conference proceeding › Foreword/postscript