Product Assortment

Steven Osborne; Lucy Griffiths

doi:10.4135/9781412994156

Product Assortment

^*Awdur cyfatebol y gwaith hwn

Ysgol Chwaraeon a Gwyddorau Iechyd Caerdydd

Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Cyfraniad i wyddoniadur/geiriadur › adolygiad gan gymheiriaid

Iaith wreiddiol	Saesneg
Teitl	Encyclopedia of sports management and marketing
Golygyddion	Linda Swayne, Mark Dodds
Cyhoeddwr	SAGE Publications Inc.
ISBN (Electronig)	9781452266480, 9781506320373
ISBN (Argraffiad)	9781412973823
Dynodwyr Gwrthrych Digidol (DOIs)	https://doi.org/10.4135/9781412994156
Statws	Cyhoeddwyd - 2011

Mynediad at Ddogfen

10.4135/9781412994156

Dyfynnu hyn

@inbook{2d508700ffca4183bb5defc0ccaec5ff,

title = "Product Assortment",

author = "Steven Osborne and {Lucy Griffiths}",

note = "This title introduces, on the management side, principles and procedures of economics, budgeting and finance, and on the marketing side, the marketing of sport and sport-related products and using sports as a platform for marketing non-sports products.",

year = "2011",

doi = "10.4135/9781412994156",

language = "English",

isbn = "9781412973823",

editor = "Linda Swayne and Mark Dodds",

booktitle = "Encyclopedia of sports management and marketing",

publisher = "SAGE Publications Inc.",

}

TY - CHAP

T1 - Product Assortment

AU - Osborne, Steven

AU - Lucy Griffiths

N1 - This title introduces, on the management side, principles and procedures of economics, budgeting and finance, and on the marketing side, the marketing of sport and sport-related products and using sports as a platform for marketing non-sports products.

PY - 2011

Y1 - 2011

U2 - 10.4135/9781412994156

DO - 10.4135/9781412994156

M3 - Entry for encyclopedia/dictionary

SN - 9781412973823

BT - Encyclopedia of sports management and marketing

A2 - Swayne, Linda

A2 - Dodds, Mark

PB - SAGE Publications Inc.

ER -