El projecto corporal culturista. Construyendo nuevas identidades a través de la supermascularidad

This paper reflects and theorises upon the engagement in a 'self-reflexive body pro-
ject' by five male bodybuilders as they experience becoming, and being a bodybuilder. Using a life history approach, the notion of 'process' is opened up by contextualising the participants' bodybuilding biographies in a social, cultural and historical framework. Subjective meanings of constructing and 'being' a hypermuscular male body are considered in relation to indications of empowerment and enselfment as experienced by these men as their bodies develop. In interpreting this data, a range of theories of the body are eclectically drawn upon to inform the process of becoming and being a bodybuilder in terms of its impact on self and social identity.