A case study of a dual design education approach to implementing new product development processes in a small to medium-sized enterprise

Gethin Roberts*, Andrew T. Walters, John L. Davies, Alan Mumby

*Awdur cyfatebol y gwaith hwn

Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion CynhadleddCyfraniad mewn cynhadleddadolygiad gan gymheiriaid

Crynodeb

This paper is concerned with the implementation of new product development processes in a small to medium-sized enterprise. This implementation has been undertaken through the use of two company-university partnership mechanisms. Firstly, a two associate Knowledge Transfer Partnership model was implemented. This model placed two graduates within the company, supported by university and industrial supervisors to instigate change within the business. Secondly, the company's R&D manager and the two associates enrolled on the university's MSc in Rapid Product Development. The focus of this paper is on the effectiveness of this dual design education approach on implementing new design practices and overcoming barriers to change.

Iaith wreiddiolSaesneg
TeitlDS 43
Is-deitlProceedings of E and PDE 2007, the 9th International Conference on Engineering and Product Design Education
Tudalennau625-630
Nifer y tudalennau6
StatwsCyhoeddwyd - 2007
Digwyddiad10th International Conference on Engineering and Product Design Education, E and PDE 2008 - Newcastle, Y Deyrnas Unedig
Hyd: 13 Medi 200714 Medi 2007

Cyfres gyhoeddiadau

EnwDS 43: Proceedings of E and PDE 2007, the 9th International Conference on Engineering and Product Design Education

Cynhadledd

Cynhadledd10th International Conference on Engineering and Product Design Education, E and PDE 2008
Gwlad/TiriogaethY Deyrnas Unedig
DinasNewcastle
Cyfnod13/09/0714/09/07

Dyfynnu hyn